Being a content creator today is weird. There are things you can do, as a writer today, that would have never happened twenty+ years ago when I was learning how to be a writer. How you research content is different (thanks Google) and how you use content is different. It’s even okay to re-use content, if you do it right.

Coming up in this business, originality meant everything. When you wanted to say something that someone else already said, you found someone to quote on the subject to keep...