This is not a heavily researched timeline of how content has been used professionally, but rather my own perspective. Having been in marketing, in one capacity or another, for over 15 years, I’ve seen so many things change as technology has enabled messaging to reach an audience in more unique and immediate ways. I feel as if my time in marketing has fallen during a huge turning point, enabling me to see how we used to do it, how we tried to keep up, and what it has become today. In sharing...

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